TH International Limited (FQ1)

Overview

TH International Limited is a key player in the fast-food and cafe industry, operating the renowned Tim Hortons coffee shops across mainland China, Hong Kong, and Macau. Strategically headquartered in Shanghai, within the People's Republic of China, the company serves as a crucial extension of Tim Hortons Inc. in the Asian market. The business model is focused on leveraging the strong brand identity and established customer loyalty of Tim Hortons to penetrate the competitive coffee shop market in these regions. As a subsidiary, TH International Limited benefits from the robust backing and extensive expertise of Tim Hortons Inc., enabling it to adapt and thrive in the diverse and rapidly evolving Asian market landscape.

Products and Services

The offerings of TH International Limited through its Tim Hortons outlets are tailored to meet the tastes and preferences of the local market while maintaining the core characteristics that define the Tim Hortons brand globally. The product and service lineup includes:

• Fresh Coffee: Known for its signature blend, Tim Hortons serves a variety of coffee drinks including brewed coffee, espresso, lattes, and cappuccinos, customized to suit the local palate.
• Baked Goods: A selection of freshly baked items, ranging from classic Canadian donuts to pastries and cookies, often adapted with localized flavors to cater to regional tastes.
• Breakfast and Snacks: Beyond sweets, Tim Hortons offers a range of savory options for breakfast and light meals, including sandwiches, wraps, and soups, reflecting both international and local culinary traditions.
• Beverage Options: Besides coffee, outlets provide a variety of non-coffee beverages like tea, hot chocolate, and cold drinks, encompassing a wide array of preferences among its customer base.