STARBUCKS CORP. SRB

Overview

Starbucks Corporation, along with its subsidiaries, serves as a leading roaster, marketer, and retailer of coffee on a global scale. Operating since 1971 with its headquarters in Seattle, Washington, Starbucks has grown into a prestigious brand synonymous with premium coffee and tea products. The company's operations are divided into three main segments: North America, International, and Channel Development. Starbucks has made a notable impact on the coffee industry, not only through its vast number of stores but also via licensed outlets and partnerships in grocery and foodservice sectors. With a commitment to quality and innovation, Starbucks continues to expand its global footprint, bringing unique coffee experiences to customers worldwide.

Products and Services

Starbucks Corporation offers a wide range of coffee and tea-related products and services, catering to diverse customer preferences and dietary needs. The company's offerings include:

• Coffee and Tea Beverages: A broad selection of specialty coffee and tea beverages, crafted to suit various tastes and preferences.
• Roasted Whole Beans and Ground Coffees: High-quality, freshly roasted whole bean and ground coffee options for customers to enjoy at home.
• Single Serve Products: Convenient, single-serve coffee products designed for quick and easy preparation, fitting the fast-paced lifestyles of many customers.
• Ready-to-Drink Beverages: An assortment of pre-packaged coffee and tea drinks available in chilled formats, ideal for on-the-go consumption.
• Food Products: A variety of food items, including pastries, breakfast sandwiches, and lunch offerings, complementing the beverage menu and providing a complete café experience.

In addition to these direct consumer offerings, Starbucks also licenses its trademarks for branded stores and for a variety of grocery and foodservice accounts, allowing a wider audience to enjoy Starbucks products outside of the traditional café setting. The company's product portfolio is marketed under several well-recognized brand names, including Starbucks Coffee, Teavana, Seattle's Best Coffee, Ethos, Starbucks Reserve, and Princi, further demonstrating its broad appeal and commitment to quality.